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Art Systems Integrated e-Commerce Case Study
Increasing Revenue through e-Commerce: Art Systems Case Study
Jesse Lawrence
Art Systems is a UK-based distributor of wide-format imaging technology, 2D and 3D printing and scanning, and art management software. As a long-time customer of Dynamics Consultants, we have been an integral part of their business software systems.
In this case study, we look at how we worked with Art Systems to create a modern e-Commerce store that is fully integrated with their Business Central ERP system. With this solution, Art Systems looked to provide better service to their customers and in turn increase sales.
Art Systems – Online Sales and Distribution
Art Systems works with leading brands such as HP, Epson, Summa, and Onyx to provide innovative solutions for indoor and outdoor graphics, built environments, manufacturing, and art sectors. With over 30 years of experience, their friendly team offers expert advice, award-winning technical services, and unmatched value to its trade-only customers.
"We have seen increased usage of the site by customers and over a 15% increase in revenues for online orders"
Download a story about success
Integrated e-Commerce Case Study
Having had a web store for a number of years, it was outdated and extremely limited with regard to the integration with their back-office ERP system, Microsoft Dynamics® 365 Business Central. With future growth in mind, the team at Art Systems planned and executed a project for a new e-Commerce store.
In this case study we will look at how a partnership between Art Systems and Dynamics Consultants meant that we could implement a modern e-Commerce store that is integrated with Business Central, including a full range of features, including Business to Business (B2B) functionality.
See the B2B webshop
Check out the Art Systems Website
Why not check out the e-Commerce store for yourself? Due to capabilities of the nopCommerce site, the e-Commerce store is their only website, providing their "brochure-ware" as well as the web shop features.
Why Manufacturers Need More Than a Standard CRM
Manufacturing businesses face daily pressures that standard CRM systems simply weren't designed to handle. Your teams need to manage complex product configurations, track quality standards, coordinate with suppliers, and maintain detailed production schedules whilst still nurturing customer relationships.
Do You Need a Separate CRM?
Microsoft Dynamics 365 Business Central includes customer relationship management features, but you might wonder if these tools are sufficient for your business needs.