What’s New in Business Central 2025 Release Wave 2
The Autumn brings the second major release of the year for Business Central, as part of the 2 wave annual update cycle. Here we look at the highlight features.
Feefo Partner up with Google
Tom Jenkins
Google partner up with Feefo to strengthen AdWords
Congratulations to our Partner Feefo for collaborating with Google to enhance AdWords!
We're very pleased to announce that our partner Feefo have collaborated with Google to increase the impact of AdWords campaigns! Feefo and their powerful analytical technology, they can help you enhance your searching experience within thousand of verified customer reviews on Google.
"We're pleased to have Feefo onboard as a Google partner. Feefo has the product knowledge, advanced technology and insight needed to create and optimise Google AdWords campaigns for customers."
Adrian Blockus, Head of Channel Sales, Google
What is AdWords?
AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The AdWordsprogram enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords. It was initially released in 2000 and as technology developed, this service became increasingly popular.
AdWords places your website to the top of the search page with an 'Ad' symbol to notify you that this is an Ad. You have only have to pay Google when a link of yours is clicked on, so this can be considered as a cheap way of advertising your business.
Google will provide statistics and data of you advertising campaigns. With an easy interface, you can efficiently manage your campaigns all in one place.
What is Feefo?
Feefo is one of our partners who are the world’s most trusted supplier of ratings and reviews. Their services allows your customers to review and give feedback on your business, services and products. With this plugin, newcomers maybe more willing to become a customer of yours if they believe existing customers are satisfied with your products/ services.
DC Feefo Customer Reviews nopCommerce Plugin
Our plugin seamlessly integrates nopCommerce with Feefo to provide service and product ratings inline into the front-end website and to seamlessly send sales data from the nopCommerce back-end into Feefo.
For more information, check out our Feefo Plugin Page.
The Future of Artificial Intelligence (AI) Regulation in the UK
After a recent visit to the Digital Manufacturing 2day event in Coventry and an insightful presentation by Lord Chris Holmes, I thought I would delve a bit deeper into the current AI regulation facing UK industry.
D365 Business Central vs Sage 200: Comparing Sage 50 Upgrade Options
Choosing the right ERP system when moving on from Sage 50 can shape how efficiently your business grows and adapts. If you want advanced features, greater flexibility and easier integration with familiar Microsoft tools, Microsoft Dynamics 365 Business Central is often the stronger option compared to Sage 200. As real-time data insight, automation and scalability are now necessities and not luxuries, your ERP upgrade decision is more important than ever.